There is a trend in TV advertising that has become prevalent in the last few years and has yet to die. The trend is to substitute a single, anonymous, incompetent spokesman with a group of anonymous, incompetent spokespeople. Or, as one might call it, the spokesherd.
This has become a generic technique for pharmaceutical commercials, and my impression is that it's more common in commercials targeting women. I.e., the more touchy-feely the message, the more likely you'll see a spokesherd.
For example, let's say a company is trying to sell you an anti-spontaneous combustion serum for fetuses that's injected through the nipple. Companies these days don't try to put all their eggs in the basket of one wannabe actor trying to do his best impression of a fetus doctor (obstetrician, whatever). Chances are, you'll see close-ups of about a dozen or more women in warm lighting, finishing each other's annoying sentences and occasionally repeating the last word of the woman preceding her. The sum total of the spokesherd showing you how fucking happy they are to be able to inject that serum through their nipples is that, abracadabra, you now feel an iota of their happiness, and your next move as the commercial-influenced zombie that they think you are is to put on your skipping shoes and whistle your way down to the doctor's office. (Because that's what the pharmaceutical commercials always tell you to do: "Ask your doctor about nipple injection...")
One can only hope that a video game company produces a first-person shooter that lets you blow away these assholes as they're repeating how they feel "free", "free", "free to take another three-hour car trip with my grandkids without accidentally pissing all over the seat".
I'd recommend doing the game in the style of Carnival.
